SmartCompany Features

MARKETING STRATEGIES: The first steps in the sales process

andrewmedia@internode.on.net (Tom McKaskill) — Fri, 18 May 2012 00:46:20 +0000

A complex sale process that requires an extensive interaction between customer and vendor is usually referred as a lead pipeline or lead conversion process.

How I turned my staff into public speaking experts to market my business

pstafford@smartcompany.com.au (Patrick Stafford) — Thu, 17 May 2012 23:18:40 +0000

Grace Chu started FirstClick Marketing back in 2006, and since then the Sydney-based business has exploded with more than $17 million in turnover forecast for the current financial year.

New tax reporting system for builders makes for more red tape

andrewmedia@internode.on.net (Terry Hayes) — Thu, 17 May 2012 00:39:05 +0000

Plenty has been written about measures announced in the 2012 federal budget, so I won't go over old (although not very old) ground there.

How gamification can power up your business

pstafford@smartcompany.com.au (Patrick Stafford) — Wed, 16 May 2012 23:13:57 +0000

Entrepreneurs are treating their companies like games – and the business has never been better.

Dispensing health and wealth: Pharmacies maintain mature growth as competition intensifies

kdobie@smartcompany.com.au (Karen Dobie) — Wed, 16 May 2012 00:37:46 +0000

The pharmacies industry plays an important role in the provision of community primary health care.

Australia's supermarkets accused of putting the squeeze on food producers

eschmidl@hotmail.com (Cara Waters) — Mon, 14 May 2012 22:17:45 +0000

They're talking about the great Australian food sector squeeze from Brunswick to the bush.

Six lessons from Australia’s richest self-managed super funds

andrewmedia@internode.on.net (Michael Laurence) — Mon, 14 May 2012 14:00:00 +0000

The latest federal budget has focused attention on Australia’s best-paid super fund members – an estimated 128,000 individuals who earn more than $300,000 a year from their employment, businesses and...

Balance returning between buyers and sellers in property markets

andrewmedia@internode.on.net (Cameron Kusher) — Mon, 14 May 2012 00:34:08 +0000

The level of vendor discounting and the average time on market are important vendor metrics to understand as they provide an insight around selling conditions in the marketplace.

The world’s richest mothers

andrewmedia@internode.on.net (James Thomson) — Sun, 13 May 2012 14:00:00 +0000

Each year, Mother’s Day provides us with an opportunity to reflect on how the wonderful women who brought us into the world have shaped, guided and provided for us.

MARKETING STRATEGIES: Generating growth opportunities

tmckaskill@smartcompany.com.au (Tom McKaskill) — Fri, 11 May 2012 00:36:37 +0000

Our capability to grow is constrained by our ability to efficiently generate the volume and quality of enquiries we need to meet our growth targets. Few firms have well-tuned lead generation...

How I made a rundown property business viable

pstafford@smartcompany.com.au (Patrick Stafford) — Thu, 10 May 2012 22:43:20 +0000

Matt Buchel has been in the property game for years, but his current company, Tropical Lifestyle, wasn’t built the usual way – he took it over from an entrepreneur who felt he didn’t have much more...

10 steps to preparing the budget that REALLY matters – your own

andrewmedia@internode.on.net (Leon Gettler) — Wed, 09 May 2012 23:33:24 +0000

Creating a business budget is every bit as challenging as the work that has gone into the federal budget.

Meet Jo Burston: A master of business failure

andrewmedia@internode.on.net (Leon Gettler) — Wed, 09 May 2012 22:49:10 +0000

Job Capital founder Jo Burston has a simple business philosophy – fail often, fail fast.

FEDERAL BUDGET 2012: Your sector-by-sector guide

jthomson@smartcompany.com.au (James Thomson) — Wed, 09 May 2012 00:25:27 +0000

The business community can rightly feel that is has been sacrificed at the altar of Wayne Swan’s surplus, with the Government’s decision to kill off Labor’s much-hyped company tax cuts.

FEDERAL BUDGET 2012: Wayne Swan's surplus by a thousand cuts

jthomson@smartcompany.com.au (James Thomson) — Tue, 08 May 2012 09:55:18 +0000

Well, he's done it. Treasurer Wayne Swan has kept his political promise to deliver a surplus in 2012-13, with his fifth federal budget set to swing from a deficit of $44.4 billion this year to a tiny...

Ruslan Kogan: The toilet roll changer with people management challenges

myriam.robin@gmail.com (Myriam Robin) — Mon, 07 May 2012 23:30:03 +0000

Ruslan Kogan is not the type to mince words, especially about his competitors.

Federal Budget 2012: 13 things to expect

cwaters@smartcompany.com.au (Cara Waters) — Mon, 07 May 2012 22:04:04 +0000

Later today, Treasurer Wayne Swan will hand down his fifth Federal Budget.

Capital city property price drops reverse recent trends: RP Data

ckusher@smartcompany.com.au (Cameron Kusher) — Mon, 07 May 2012 00:44:20 +0000

The RP Data-Rismark Home Value Index results show that property values fell throughout the month of April reversing the trend of recent months.

How Clive Palmer funds his amazing adventures

jthomson@smartcompany.com.au (James Thomson) — Mon, 07 May 2012 00:16:26 +0000

Clive Palmer's incredible year just keeps getting more and more incredible. Just months after apparently turning the course of the Queensland election, forming a breakaway soccer organisation and...

MARKETING STRATEGIES: The customer experience puzzle

tmckaskill@smartcompany.com.au (Tom McKaskill) — Thu, 03 May 2012 14:00:00 +0000

Once we fully appreciate the steps or stages of the customer experience, we have at our disposal a very valuable framework for improving customer satisfaction.